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Gaming Crafts, Inc, OptiKPI ("OptiKPI," "we," "us," or "our") provides its customers ("Customers") with the ability to analyze how their end users ("Customer End Users") interact with Customer website(s) or mobile application(s) and the ability to contact Customer End Users via the OptiKPI service platform (the "OptiKPI Service"). Customers' users of the Service and other representatives of our Customers (collectively, "Customer Representatives") interact with OptiKPI to establish, maintain and manage their use of the OptiKPI Service.

We are committed to respecting and protecting the privacy of both Customer Representatives and Customer End Users and the personal information we may obtain through the OptiKPI Service or other Company operations. Accordingly, we have created this Privacy Policy to inform all users about how we collect, use, and share Customer Representative personal information and personal information of Customer End Users and our Customer personal information privacy practices in general. We are always ready to address questions and concerns regarding this privacy policy and our privacy practices. If you would like to contact customer service, please get in touch with us via This email address is being protected from spambots. You need JavaScript enabled to view it.. We continually strive to find new ways to enhance the experience of the OptiKPI Service.

We may modify this Privacy Policy from time to time to reflect changes in our privacy practices. All users, including Customers and Customer End Users, are encouraged to review this Privacy Policy periodically and check the "Last Updated" date at the top of the Privacy Policy for the most recent version.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Collecting and Using Your Personal Data 

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally, identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Usage Data

Usage Data may include information such as Your Device's Internet Protocol address (e.g, IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically. Including, but not limited to, the type of mobile device You use, Your mobile device's unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers, and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or access the Service by or through a mobile device.

Use of Your Personal Data 

  • To provide and maintain our Service, including monitoring our Service's usage.
  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products, or contracted services, including the security updates, when necessary or reasonable for their implementation.
  • To provide You with news, special offers, and general information about other goods, services, and events that we offer unless You have opted not to receive such information.
  • For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and evaluating and improving our Service, products, services, marketing, and your experience.

 Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent required to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter time, except when this data is used to strengthen the security or improve the functionality of Our Service; We are legally obligated to retain this data for more extended periods.

 Our Cookie Policy

OptiKPI uses "cookies," which are small, often encrypted text files located in browser directories. We may use them to track the number of times you have visited the Site or Services. To track the number of visitors to the Site or Services, to determine and analyze visitors' use of our sites (including the effectiveness of online advertising), to store information that you provide such as your preferences, and to store technical information useful for your interactions with our Site or Services. It helps us provide you with a good experience and improve our website. You can adjust your browser settings to block all or some cookies.

Changes to this Privacy Policy 

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent required to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

Contact us

If you have questions about this Privacy Policy or our site in general, please contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. or contact OptiKPI at Pihätorma 1, 02250, Espoo, Finland.