AI-Powered iGaming CRM for Alberta's New Regulated Market
OptiKPI helps operators entering Alberta's competitive iGaming market predict churn, build player segments and run AI-powered retention campaigns automatically — so you can launch fast and start building player relationships from day one.
See how AI-powered retention works for Alberta operators
Built for operators entering Alberta's new market
Launch-ready from day one
Go live quickly with a CRM built to onboard new regulated markets, so you can start building player relationships as soon as you're licensed.
Compliant by design
Player data handling and communication controls built to stay aligned with AGLC (Alberta Gaming, Liquor and Cannabis) requirements and Canadian privacy standards.
AI-powered retention from the start
Use predictive churn and deposit-propensity scoring to build loyalty in a brand-new, competitive market ahead of your competitors.
Six capabilities. One retention engine.
OptiKPI's AI engine scores every player daily and turns that intelligence into automated retention action — from live player data to your next campaign, all inside one iGaming CRM.
AI Copilot
Daily ML scoring for churn risk, deposit propensity, LTV tier and engagement probability. Act before it is too late.
Customer 360
Complete player profiles with behaviour, engagement, transactions and value insights in one unified view.
Real-Time CDP
Connect gameplay, transactions and behavioural events into one live player profile for instant activation.
Segmentation
Live audiences and value tiers that refresh automatically. Unlimited segments, always precise.
Gamification
Missions, rewards and bonus logic built directly into your CRM workflows — no separate tool required.
Analytics & Reporting
Retention, campaign ROI, segment performance and business KPIs in dashboards built for operators.
Know who to target. What to offer. When to act.
OptiKPI's AI Copilot connects real-time player intelligence, segmentation and campaign execution — so your Alberta team spends less time reporting and more time growing retention.
One lifecycle. Thousands of individual journeys.
OptiKPI's AI uses player behaviour and predictive intelligence to decide what each Alberta player needs next — automatically, at scale.
Turn registration into first value
Identify new players who need the right onboarding message, incentive or next step.
Keep relevance high after conversion
Adapt communication around behaviour, preferences, value and activity as players engage.
Know who is starting to drift
Use AI-driven churn risk and engagement signals to reach eligible players before inactivity becomes a pattern.
Find the right reason to return
Identify valuable inactive players and automatically build targeted reactivation audiences and offers.
Pay for the players you engage. Not a flat fee.
OptiKPI's Starter plan is priced from €0.20 per Monthly Active User, per month — so your cost scales with your operation, not a fixed licence.
Starter
CRM foundation for lean teams.
- Player & customer profiles
- Static audiences
- Campaign builder
- Standard dashboards
- Basic automation rules
Scale-up
Automate more lifecycle moments.
- Live audiences
- Event-based campaigns
- Multi-step journeys
- Funnel & conversion analysis
- Real-time triggers
Growth
Deeper player context, measurable lift.
- Customer 360° view
- Advanced behavioural segments
- Cross-channel automation
- Advanced reporting
- Priority support
Enterprise
Multi-brand, dedicated infrastructure.
- Multi-brand support
- Dedicated infrastructure
- Advanced data pipeline
- Custom integrations
- Dedicated account manager
Final pricing depends on platform scope, usage, infrastructure and selected add-ons. Get a custom quote →
What OptiKPI customers say
“Real-time data operation ensures all transactions and player interactions happen instantly. OptiKPI is a good partner here.”
“We now have a seamless platform to manage all player activities in real time with compliance.”
“OptiKPI enables players to be managed in one place, in real time, following all compliance rules.”
Questions Alberta operators ask
What is OptiKPI?
OptiKPI is an AI-powered iGaming CRM and player engagement platform that connects player data, segmentation, campaign execution and analytics in one system built for operators.
Can we add capabilities later?
Yes. The platform is designed to expand with your operation, so segmentation, automation, reporting and integrations can be added as needs evolve.
Are integrations included?
Platform and messaging integrations are supported across plans. Bonus engines, advanced pipelines and custom integrations may be scoped as add-ons.
Is OptiKPI compliant with Alberta's iGaming regulations?
OptiKPI is built to help operators stay compliant with AGLC (Alberta Gaming, Liquor and Cannabis) requirements and Canadian privacy standards, with configurable player controls and audit-ready reporting.
Can OptiKPI support an operator launching in Alberta for the first time?
Yes. OptiKPI is designed to onboard fast, so new entrants to Alberta's regulated market can start scoring churn risk, building segments and running AI-powered retention campaigns from day one.
Talk to our team about Alberta
Tell us about your operation and we'll show you how OptiKPI's AI-powered CRM fits your player retention strategy — no obligation.
Prefer email? sales@optikpi.com
Your players are already telling you what they need.
See how AI-powered player intelligence, segmentation and lifecycle automation work together for Alberta operators.