How Ninja Casino Achieved a 27.3% Uplift in Player Reactivation with Real-Time Data

How can real-time data and personalized CRM campaigns drive player reactivation in the competitive iGaming industry? Ninja Casino found the answer by partnering with OptiKPI, utilizing its real-time data CRM to bring dormant players back to life and keep active users consistently engaged. The result? A 27.3% increase in player logins over just three months. […]

Lataamo Spins Up 9% Conversion Rate Boost with OptiKPI

Betting on Retention: Lataamo’s Unique Challenge Lataamo, a young and innovative online casino operating under an Estonian license, faced a critical business challenge in early 2023. Despite its unique approach to player onboarding and engagement, the two-year-old brand needed to focus on reactivation and player retention in the competitive iGaming market. Sami, the CRM manager […]