Blog

Trends and Strategies

Stay updated with the latest industry news, interviews, and expert resources.

Strategies

Strategic Player Segmentation: Elevating iGaming Success

Grouping of your players into various units; small or large, based on their behavior - commonalities and shared characteristics is ...

Strategies

How Data-Driven CRM Powers Business Growth

We’ve all heard the term “data-driven” thrown around a lot in recent years—but what does...
News

How Ninja Casino Achieved a 27.3% Uplift in Player Reactivation with Real-Time Data

How can real-time data and personalized CRM campaigns drive player reactivation in the competitive iGaming...
Understanding Conversion Metrics
Features

Measure conversion to get the most from your Campaigns

In the fast-paced world of digital marketing, there’s one fundamental truth: you can’t improve what...
News

Play North’s 29% Engagement Boost

"We have a seamless platform to manage all our player activities in one place and...
News

Lataamo Spins Up 9% Conversion Rate Boost with OptiKPI

Betting on Retention: Lataamo's Unique Challenge Lataamo, a young and innovative online casino operating under...
Strategies

Mastering Customer Segmentation and Targeting: iGaming Success

In the rapidly evolving and fiercely competitive realm of iGaming, the ability to understand and...
Understanding Conversion Metrics
Features

Measure conversion to get the most from your Campaigns

In the fast-paced world of digital marketing, there’s one fundamental truth: you can’t improve what...
News

How Ninja Casino Achieved a 27.3% Uplift in Player Reactivation with Real-Time Data

How can real-time data and personalized CRM campaigns drive player reactivation in the competitive iGaming...
News

Play North’s 29% Engagement Boost

"We have a seamless platform to manage all our player activities in one place and...
News

Lataamo Spins Up 9% Conversion Rate Boost with OptiKPI

Betting on Retention: Lataamo's Unique Challenge Lataamo, a young and innovative online casino operating under...
Strategies

How Data-Driven CRM Powers Business Growth

We’ve all heard the term “data-driven” thrown around a lot in recent years—but what does...
Strategies

Mastering Customer Segmentation and Targeting: iGaming Success

In the rapidly evolving and fiercely competitive realm of iGaming, the ability to understand and...
Strategies

How to increase customer lifetime value in iGaming: Top 5 key strategies

Customer lifetime value (LTV) is a crucial metric for any iGaming operator looking to maximize...
Strategies

10 Key Elements Influencing Casino Players’ Loyalty

1. User Experience and Interface (UX/UI): A seamless and user-friendly onboarding experience is crucial for...
Strategies

SMS Marketing for Online Gaming

How is SMS used in marketing? Promotions are compiled into short messages to hook customers...
Strategies

Push Notifications for the Gaming Industry

Push notifications are instant messages that pop up at the top or bottom corner of a...

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