What is the most efficient Email Marketing for the Gaming industry?

What is the most efficient Email Marketing for the Gaming industry? Want to know everything about email marketing and how it can help your gaming business? Do you know the best strategies for improving the quality of your email marketing? Want to get your hands on automated software to solve all your marketing worries? If […]
3 Best Customer Loyalty Programs For iGaming Business Success

Online betting and casinos offer thrilling games and rewards to entice their customers. But to rise above the competition they are also required to have a loyalty program that serves as an incentive for players. The challenge for the casinos and online gaming sites in common is retaining customers. Only when an iGaming business manages to boost […]
6 Highly Effective Call to Action Buttons for iGames

Call to Action Buttons are one of those elements that help you stand out from your competitors. OptiKPI enables you to completely take charge and deploy CTA’s in the most effective ways.
4 best practices to optimize the conversion rate of first-time deposits: Part 2

We have what it takes to reach people and turn them into loyal customers for your platform in this article “4 best practices to optimize the conversion rate of first-time deposits”. Why wait? Let’s jump straight into the subject!
Strategic Player Segmentation: Elevating iGaming Success

Grouping of your players into various units; small or large, based on their behavior – commonalities and shared characteristics is called customer segmentation. Once such groups are created, the operators can now target each segment individually with relevant offers and contents that cater best to their interests.