Lataamo Spins Up 9% Conversion Rate Boost with OptiKPI

Betting on Retention: Lataamo’s Unique Challenge Lataamo, a young and innovative online casino operating under an Estonian license, faced a critical business challenge in early 2023. Despite its unique approach to player onboarding and engagement, the two-year-old brand needed to focus on reactivation and player retention in the competitive iGaming market. Sami, the CRM manager […]