Blog
iGaming CRM Strategies, Latest Trends & Insights
Stay ahead with OptiKPI’s iGaming CRM. Explore expert insights, proven CRM strategies, and the latest industry trends. Explore data-driven resources, actionable tips, and proven best practices to boost player engagement, maximize retention, and drive business growth
It seems we can't find what you're looking for.
Optimizing Customer Journey Mapping with OptiKPI: A Guide for Marketers
In today’s highly competitive digital landscape, creating a seamless and engaging customer journey is crucial...
Optimizing SaaS Retention Tools with OptiKPI’s Analytics
Customer retention is the foundation of a sustainable SaaS business. While acquiring new users is...
The Evolution of CRM Technology: What to Expect in 2025
Customer Relationship Management (CRM) technology has evolved tremendously over the past few decades, transforming from...
Customer Retention Strategies That Work in 2025
Customer retention strategies are the foundation of long-term success in iGaming. Acquiring new players is...
How to Effectively Leverage Behavioral Analytics in CRM
If you’re running an iGaming business, you already know one thing: keeping players engaged is...
Redefining Loyalty Programs: Moving Beyond Points
Let’s be honest: Traditional loyalty programs, with their point-earning systems and generic rewards, don’t inspire...
It seems we can't find what you're looking for.
It seems we can't find what you're looking for.
Mastering Customer Segmentation and Targeting: iGaming Success
In the rapidly evolving and fiercely competitive realm of iGaming, the ability to understand and...
How to increase customer lifetime value in iGaming: Top 5 key strategies
Customer lifetime value (LTV) is a crucial metric for any iGaming operator looking to maximize...
10 Key Elements Influencing Casino Players’ Loyalty
1. User Experience and Interface (UX/UI): A seamless and user-friendly onboarding experience is crucial for...
SMS Marketing for Online Gaming
How is SMS used in marketing? Promotions are compiled into short messages to hook customers...
Push Notifications for the Gaming Industry
Push notifications are instant messages that pop up at the top or bottom corner of a...
Unlocking Player Retention Excellence: 7 Cutting-Edge Player Retention Strategies and Tools for 2024
In today's highly competitive gaming industry, player retention is essential for success. Players have more...
It seems we can't find what you're looking for.