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iGaming CRM Strategies, Latest Trends & Insights
Stay ahead with OptiKPI’s iGaming CRM. Explore expert insights, proven CRM strategies, and the latest industry trends. Explore data-driven resources, actionable tips, and proven best practices to boost player engagement, maximize retention, and drive business growth
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Maximize ROI with Advanced Customer Segmentation Techniques
Here’s a question for you: Are you really getting the most out of your marketing...
Multi-Channel Marketing: Driving Engagement Across Platforms
If you’re sticking to just one marketing channel, you’re leaving engagement—and revenue—on the table. Multi-channel...
How Predictive Insights Are Changing Retention Marketing
Let’s cut to the chase—retention marketing is HARD. Players are constantly bombarded with shiny new...
How to Automate and Optimize Retention Marketing
Let’s talk about something every iGaming operator knows: getting players is only half the battle....
Why Customer Data Platforms Are Essential for Retention
If you’re in the business of retention marketing, you’ve probably heard this a million times:...
The Future of iGaming Retention
iGaming retention is one of the biggest challenges operators face today. Imagine this: You’ve launched...
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5 Best Gaming Marketing Campaigns ever
Since the age of empires, humans have always shown their deep appreciation for leisure games....
3 Successful Strategies for Improving Your Deposit Rates
Online business has seen incredible growth over the past few years; a majority of the...
Top Strategies for Online Gaming Marketing Success
Online gaming marketing has become crucial as the gaming industry expands rapidly, attracting diverse players...
How to Promote Online Gaming Sites?
The online gaming industry has become such a highly competitive space it feels like the gaming sites...
Optimizing Player Journeys for Gaming Success: Strategies and OptiKPI Insights
What is a Player Journey in Gaming? Player Journey is a term that is exclusively...
How to increase customer retention in your online casino or sports betting site?
Since the expense of acquiring new users is substantially higher compared to retention, it is...
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